RED HAIR FOLLOW UP: The Joico Intensity Touch Up Process (Video)

Hey y’all!! I hope you are having a wondering morning…afternoon…or evening! If you’re like me, you’re likely reading this at 1:00 am because you’re a night owl that feels wide awake at the WORST hours. Anyways, if you haven’t checked out the most dramatic hair change of my life (minus chopping it all off into a bob about three years ago), you can watch it by clicking here. Trinity (a talented Edmonton hairstylist) transforms my hair from brown to a beautiful, magical red/magenta masterpiece.

Well…fast forward to now, about a month later, and the original color has faded. I took Trinity’s touch up recommendation, which was to use Joico Color Intensity in red. Wow. What a difference. Joico is semi-permanent hair color, so it’s not damaging, and it’s VERY bold. My hair became almost a true red. Check out my video below and make sure to subscribe to my YouTube channel!

If you’d like written steps on how I touched up my red hair, keep scrolling down!

I hope you enjoyed the video! Here is what I did to achieve the touched up look you just saw:

What you need:

  • Joico Color Intensity in Red (you can mix in Magenta or Ruby Red if you want to change the shade of red!)
  • Any hair conditioner, in the video I used OGX Coconut Miracle Oil Hair Conditioner
  • 1 mixing bowl that you don’t care about staining red
  • A hair dye brush or tooth brush to disperse color in hair
  • Disposable gloves
  1. Take a mixing bowl to mix the Joico hair color with the hair conditioner. Depending on the length and thickness of your hair, the amount you’ll need of each will be in proportion. Personally, I used one entire tube of Joico Color Intensity with about one cup of hair conditioner (maybe a little less, but yes, I did use a lot). Mix it together until it’s one even color and has a creamy texture. You can always add more hair conditioner or color as you do your hair and realize you need more!
  2. Don’t be like me, put on a pair of gloves to protect your hands from color staining.
  3. Make sure your hair is combed and section it into however many sections you need to make it easier for you to disperse the color. If you have thick hair, four sections should be good, if you have thin hair, just splitting your hair in half will be sufficient.
  4. Time for the fun part! Take your tooth brush or hair dye brush and start applying the hair color evenly through your hair starting at the ends. The ends are the lightest part of the ombre/balayage, so you want to make sure to have the color soaking their the longest. Make your way up to your roots (if you’re naturally hair color is dark like mine, the red won’t stick so your dark roots won’t be affected regardless).
  5. Make sure the color is dispersed evenly in your hair and let it sit. You can do this from 30 min to 1 hour, but after about 45 minutes it won’t get any brighter anymore with more waiting.
  6. Get in the shower and rinse out your hair thoroughly. Don’t wait until the water has no more red in it, if you are touching up your hair, you already know that red hair bleeds for weeks. Just get the dye thoroughly out of your hair and scalp. I did not wash or condition my hair after this, as it was just soaking in conditioner.
  7. Get rid of as much water as you can in the shower, as it will drip red onto your floor if you don’t. Towel dry your hair as much as possible and use a wide toothed comb to detangle your hair without damaging it.
  8. Blow dry and style. Voila! Done.

Thank you for checking out my blog! I’ll see you in my next post! 🙂

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