#YEGSpotlight: Crush and Co.

Happy Thursday everyone! Wooh, today I thought I’d spotlight one of my favorite boutique/boutique owners, it is a boutique on the west side of Edmonton called Crush & Co.! Yes, I’ve collaborated with them a few times already and just love the team as well as their clothing and makeup artistry! If you didn’t know, my makeup is always done by Nina in any Crush & Co. feature, she seriously does an amazing job everytime! Check out some of my day hanging out at Crush & Co.!

Crush & Co. is owned by the lovely Nina Nguyen who started the store with just a makeup station and had no idea that the rest of it would turn it into a clothing boutique. Nina’s journey to where she is now is a great story if you ever stop by and ask her (which I suggest you do!). She didn’t know she was going to be into makeup until she started at MAC, and seven plus years later, she’s still doing it! The store used to be her mother’s bridal boutique that Nina was not interested to have as her own business, so all bridal is now on the upper level of Crush & Co. Nina always had a love for fashion however, and was always a hustler! When she was younger she’d sell her clothes out of the back of her car and her friend’s kept asking for MORE because they loved her style. It was this realization that she decided, with personal touches, selling clothing (in addition to doing makeup) would be the perfect plan. And I’d definitely have to agree…IMG_2192 Continue reading “#YEGSpotlight: Crush and Co.”

All About Navy! [Featuring Crush & Co. Boutique!]

DSC_9482Hey everyone! This past Sunday I had the chance to again shoot with some of my fave people from the local Edmonton boutique: Crush & Co. They are located on the west side and if you’re from anywhere else in the city, they are well worth a shopping trip! Don’t get it twisted though, fellas check out the website… there is a huge selection of clothing for men.

The full outfit, including accessories(minus the boots and purse), is from Crush & Co. The beautiful and bold two-toned navy blue coat is perfect for cool fall and winter days, and is definitely a statement piece. It has a felt/tweed type of texture on the outside, and has a one-hook closure. There is some utility with a pocket on each side. It is also very comfy! Which is something some structured coats do not offer. This jacket is currently at the boutique, so check it out, there is literally only a few left. I must admit, I loved the professionalism this look gave off.

I wore a matching navy and white Daniel Wellington Glasgow watch to compliment the coat. Crush & Co. has a bunch of Daniel Wellington watches if you are a fan of this brand 🙂 They are excellent quality and super stylish, yet very minimalistic. Continue reading “All About Navy! [Featuring Crush & Co. Boutique!]”


Hey everyone! I know you all came here to look at the gorgeous clothing from Crush&Co., which is the main reason I brought you here, but i’ve actually decided to say a few meaningful words first: It’s my birthday this week and that’s kind of a big deal to me. To the people that have been there forever, I’m thankful for your love and support 🙂 To the new people in my life, I appreciate you all JUST as much, and I know some of you are now stuck in my life for the long term (evil laugh…jk, happy laugh).

ANYWAYS, I’m going to get to the real POINT of this post 🙂 Showcasing Crush & Co., which is a west-side Edmonton boutique that carries men and women’s clothing of all types. For ladies, you can find nice maxi dresses, club dresses, sundresses, leggings, and everything in between! There is even beautiful accessories, purses, and sexy heels, so it’s literally an outfit one-stop-shop! The staff is also very friendly. I was greeted by Nina and Vicky, who were very kind and helpful! I’m gonna get to the beautiful photos taken by Sarah Seinen (Starseed Photography), gorgeous make-up by Jennifer Ndiaye! Enjoy!

Outfit 1: First I wore the romper! This garment is SO comfortable and it has pockets! How convenient are pockets? The back also had some gorgeous detailing. This piece would be perfect for a BBQ on a hot, summer day, the beach, or even a night out on the town 🙂 So fun!


Continue reading “It’s My Birthday! [BOUTIQUE FEATURE: CRUSH & CO.]”