Happy Thursday everyone! Wooh, today I thought I’d spotlight one of my favorite boutique/boutique owners, it is a boutique on the west side of Edmonton called Crush & Co.! Yes, I’ve collaborated with them a few times already and just love the team as well as their clothing and makeup artistry! If you didn’t know, my makeup is always done by Nina in any Crush & Co. feature, she seriously does an amazing job everytime! Check out some of my day hanging out at Crush & Co.!

Crush & Co. is owned by the lovely Nina Nguyen who started the store with just a makeup station and had no idea that the rest of it would turn it into a clothing boutique. Nina’s journey to where she is now is a great story if you ever stop by and ask her (which I suggest you do!). She didn’t know she was going to be into makeup until she started at MAC, and seven plus years later, she’s still doing it! The store used to be her mother’s bridal boutique that Nina was not interested to have as her own business, so all bridal is now on the upper level of Crush & Co. Nina always had a love for fashion however, and was always a hustler! When she was younger she’d sell her clothes out of the back of her car and her friend’s kept asking for MORE because they loved her style. It was this realization that she decided, with personal touches, selling clothing (in addition to doing makeup) would be the perfect plan. And I’d definitely have to agree… Continue reading “#YEGSpotlight: Crush and Co.”